May 8, 2013

so much for country life

"If the population of a city doubles over time, or comparing one big city with two cities each half the size, gross domestic product more than doubles. Each individual becomes, on average, 15 percent more productive. Bettencourt describes the effect as “slightly magical,” although he and his colleagues are beginning to understand the synergies that make it possible. Physical proximity promotes collaboration and innovation, which is one reason the new CEO of Yahoo recently reversed the company’s policy of letting almost anyone work from home."

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