Será que estou esquecida? Há por estes dias uma campanha publicitária no metro que mostra um "casal normal de classe média" a volta dum chocolatinho. Acontece que o homem deste casal é de origem africana. Fiquei espantada, e contente. Não me lembro de outro exemplo da utilização/aceitação na publicidade desta realidade social aqui em Portugal. Parece quase um acontecimento.
Mas... tinha mesmo de ser chocolate?
Oct 25, 2012
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Ha ha, this was very much worth having my google translater put to work. I laughed. 'Chocolatinho' was the only word it couldn't put into Dutch (or English) but, I could fill in the blanks.
ReplyDeleteAdvertisement is going through changes lately, I noticed. They have moved from traditional role models and have tapped the market appeal of 'the abnormal'. Humanity will never improve, but everything will even out in the end I feel. Hey-hey.
You seem to have the same notion of abnormal, even with brackets, as some friends of my grand-mother.
ReplyDeleteDo your grandmother's friends also work in advertisement? Yesterday, I even saw someone in a commercial who looked like ME!!! Up is down, wrong is right, ugly is commercially attractive... what's next?
ReplyDeleteor you're much more normal that you believe.
ReplyDeleteThat is a plausible theory; my self-image (if that is a word) is highly distorted. Besides, I look much more like Nelson Mandela than like George Clooney. (thanks)
ReplyDelete